AI Insights · Timothy · April 2025
Top Health and Fitness Apps in Sweden: Q1 2025 Performance
Discover the performance trends of the top health and fitness apps in Sweden for Q1 2025, including downloads, revenue, and active users.
In the first quarter of 2025, the health and fitness app market in Sweden saw varied performance across its top applications. Here's a look at the trends for the leading apps based on data from Sensor Tower.
LazyFit: Home Workout Planner by Next Vision Limited showed a notable increase in weekly revenue, starting at around $4.3K and peaking at $12.3K mid-January. Weekly downloads began at 8.2K and gradually decreased to approximately 3.2K by the end of March. Active users started strong at 13.8K, reaching as high as 19.6K, before settling around 17.4K.
Stepler - Walk & Earn maintained a steady presence with weekly downloads growing from 4.6K to 6.3K by the end of the quarter. Active users experienced significant growth from 33.8K to over 90.1K, indicating an increasing user engagement.
Lifesum: AI Calorie Counter from Lifesum AB had a strong start in weekly revenue, peaking at $58K in early January and ending at approximately $50K. Downloads fluctuated between 4.1K and 6.5K, while active users remained robust, averaging around 75K throughout the quarter.
Bokadirekt: Skönhet & Hälsa experienced a steady increase in downloads, rising from 6.6K to 10K by the end of March. Active users were consistently high, starting at 238K and maintaining above 230K, demonstrating a loyal user base.
Mitt Friskis saw a decline in downloads from 8.9K to 2.9K over the quarter. Active users also saw a decrease from 74.4K to 64.5K, reflecting a drop in user retention.
For more detailed insights and data, visit Sensor Tower's platform.